Day Two Agenda
Thursday, February 3, 2011
| 8:00am |
Registration and Breakfast at the Sheraton La Jolla
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| 8:30am |
Improving Data Center Efficiency with Higher Ambient Temperatures and Optimized Airflow Management Methods
At almost 40% of the total data center power consumption, the cooling system is a primary target for cost savings and energy consumption reduction. Large Internet Portal and Enterprise Datacenters Operators are looking at every possible way to maximize data center efficiency, reduce the cooling costs and extend the lifespan of their facilities. One of the emerging trends in the industry is to move datacenter operations to higher ambient temperatures with some Operators wanting to supply cooling air at temperatures as high as 40C and at the same time improve data center cooling system efficiency. This study will show that data center total cost of ownership can be reduced by managing for environmental conditions that optimize the datacenter cooling budget and server power increase while ensuring no performance loss at increased ambient conditions.
A key component of the study will be use of real-time monitoring of thermal conditions inside of servers and computational fluid dynamics (CFD) analysis for optimizing data center cooling efficiency as a function of daily operations. The study will describe a mechanism of embedding new sensors in servers with no additional BOM costs so that critical thermal information is available to the data center building management and CFD software without the need for external sensors. This allows the measurement and reporting of servers’ total airflow and internal operating temperature which can be used to make critical cooling and power decisions and as real-time input to a CFD model for accurate predictive analysis and optimization of future change scenarios. The combination of server-level monitoring and CFD modeling offer a complete view of present and predicted future environmental conditions that enable holistic management of data center efficiency to reduce power consumption and extend data center lifespan.
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Engineering Services Manager
Future Facilities
Data Center Architect
Intel
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| 9:10am |
10/7- Company Presentations
From the moment that an organization makes the decision to green their data center they are faced with a dizzying array of available pathways that
they may follow, options they may consider and products from which they might choose. What is the first step in the selection process? Or, what is
the next step that an organization might consider? This 50 minute session; Go Green: 10 for 5 are included to assist industry decision makers in that
first, or next, step. Based on industry research we have assembled 10 different experts who will provide a time efficient (just five minutes each) option
that you may want to consider. Each one of our hand-selected experts will be available following the session and throughout the rest of the conference
for you to meet with, ask questions, and seek guidance.
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| 10:25am |
 Morning Break and Exhibitor Meet and Greet
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| 11:00am |
380 VDC for Data Center Applications Update-There's More to the Story than Efficiency Improvements
Much time has been spent on the subject of
comparing efficiencies between AC and DC data
center applications. A recent proof of concept has
recently validated the energy savings. But there
is more to consider. This presentation will provide
a brief history an update on the subject of utilizing
380 VDC, directly to IT loads. Key elements to
be addressed will be reliability, real estate impact,
operation and maintenance overview, and energy
efficiency.
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Concurrent Tracks: Choose C or D
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Track C: Innovation Green: Establishing and Using Efficient Data Center Technologies
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| 11:30am |
Green Cloud Computing
Enterprises are rapidly adopting cloud computing architectures –
whether that be cloud architectures with the enterprise or cloudbased
services delivered by service providers. As part of these
efforts, enterprises and service providers are rapidly consolidating
resources and looking for ways to optimize power consumption
in the data center. The networking infrastructure offers many
opportunities to optimize cloud-based power and cooling costs.
In this session, we will explore areas in physical equipment and
deployment techniques to optimize costs, as well as what is coming
in terms of network automation to further enhance and ‘green’ the
cloud-based data center.
• Facilitate growth and savings by utilizing other technology alternatives
• Increase a stronghold of savings through consolidation and optimization
of power consumption
• Reduce power and cooling costs by combining and sharing
infrastructure
• Discover deployment techniques for physical equipment
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Data Center Solutions
Extreme Networks
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| 12:00pm |
Green Savings with Virtualization
Increasing use of virtualization will undoubtedly bring substantial
benefits and virtualization is as an effective tool for consolidating
underutilized IT resources (servers and storage) to achieve efficiencies
and savings. However, there is another form of efficiency
and that is boosting productivity, improving quality service while
reducing data center footprint (power, cooling, and floor-space)
and management costs. The next wave of virtualization including
supporting public and private clouds evolves from a consolidation
focus to a broader agility, transparency and management enablement
model. Consequently the current focus of green IT will also
expand from energy avoidance to energy efficiency that is doing
more work, moving and storing more information in a denser
footprint, at a lower cost while boosting quality of service.
• Closing the green gap, life beyond carbon footprints
• Shifting from energy avoidance to energy efficiency
• Performance and productivity, the other forms of efficiency
• Leveraging virtualization for enabling agility and flexibility
• Current and emerging metrics for gauging efficiency
• Implement a Green, Efficient and Virtual Data Cente
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President
Wired Integrations
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Track D: Building, Managing & Measuring: The High Performing Data Center
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| 11:30am |
Techniques for Retrofitting your Existing Data Center
This session will highlight cost saving techniques for your data
center’s green retrofit. What new equipment will you need? What
benchmarking tools should you utilize? The session will demonstrate
just how valuable it can be to cost effectively retrofit. Due
to the amount of data centers already up and running, retrofitting
may be the only way for your organization to see the results
other green data centers have experienced. Despite an efficient
data center now, in time technology will need to be upgraded. This
session will have a wealth of knowledge that will place you on the
right track to retrofit success.
• Smart investments by cost effectively retrofitting
• Make the most of what you have by retrofitting and achieving
green efficiency
• Achieve maximum performance in order to see noticeable
changes in costs
• Increase performance by making small upgrade investments
Ron Pepin , V.P.- Data Center Critical Facilities and Provisioning,
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CEO - Operations
RDP Solutions, LLC
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| 12:00pm |
Benchmarking Strategies for the Green Data Center
The green investment made is best operated under close monitoring.
Understanding the performance of your data center is crucial
to making smart decisions. Create a better system for tracking and
analyzing data in order to completely understand how to operate
at maximum efficiency. Data center energy consumption needs to
be monitored to make sure the investment you made is performing
how you intended. This session will explore how to track
energy consumption as well as keep your data center on track.
• Deliver raw numbers instead of making calculations
• Abandon unnecessary costs by knowing exactly how the data
center is performing
• Accurately forecast and operate the investments made
• Protect the investment you made by accurately measuring
performance
• Allocate the right amount of resources by tracking usage effectively
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Worldwide Data Center
Texas Instruments
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| 12:30pm |
Closing Talk: The Future of Data Centers
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President
MegaWatt Consulting
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| 1:00pm |
Conference Concludes
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